A tongue-in-cheek satiric review of a fictitious double super session bootleg In Rolling Stone magazine in October 1969 issue attracted enough interest to prompt the magazine's editors to hire a relatively obscure San Francisco band (the Cleanliness and Godliness Skiffle Band) to record an actual album.
The result attracted a $15,000 advance from Warner Brothers and appeared in November 1969, going on to sell more than 100,000 copies, peaking on the Billboard charts at #114.
An Interesting disclosure of Griel Marcus' previously undetected sense of humour. File under: Who'd Have Thunk?
In the music library: The Complete Deity Recordings
Links: Wikipedia AllMusic Discogs Snopes.com